For more than 20 years we have been measuring the TV audience in Russia, and since 2017 we have been an authorized organization for researching the viewership volume of the TV channels. Our research covers TV viewing in all environments — linear and digital. Mediascope data is the single currency in the Russian TV advertising market, it helps broadcasters to show the content most demanded by the viewers. It also helps advertisers, advertising agencies and sellers to make deals, to plan, place and evaluate their advertising campaigns.

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